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You might have already spent years building your business, crafting your messaging and building a strong branding strategy.  So why is a professional Headshot or Branding session so anxiety inducing?  What is the trick to being yourself in Headshots? Here is the unvarnished truth:  Your only real photo experience is from weddings, being on vacation and selfies from your day to day life.  In those moments, you kind of know how

Consistent Marketing Images Require an Experienced Professional Photographer [caption id="attachment_4898" align="alignnone" width="683"] This was photographed for a magazine spread about a local Saratoga Restaurant, Standard Fare.[/caption] In today’s increasingly digital marketplace, content is indeed king.  In a marketplace driven by photos, the quality of those images is paramount.  Whether it is your website, social media, ad campaigns, and catalogs, the consistency and quality of your photos will impact brand perception.  Hire an

Have A Consultation Before Booking Your Headshot Session Do yourself a favor please.  Have a consultation with your Photographer BEFORE booking your Headshot Session.  When you are booking your Headshot Session or Personal Branding images, you are choosing more than just a random person to take nice pictures.  You are hiring someone to interpret your vision for how you want potential clients and employers to view you. In short, you need to

Choosing the Right Colors For Your Branding Photoshoot Isn't Hard Color is everywhere in our world and informs many of our choices without our even being aware that it does. [caption id="attachment_4947" align="alignnone" width="1024"] I am a big fan of Karen's outfit choice because while it is neutral, it has texture and visual interest.  She looks friendly, engaging and comfortable.[/caption] Your personal brand is way more than just a logo or a perfectly

You have booked your Professional Headshots and it is officially a date in the calendar—fabulous!  You already accomplished the one thing people put off.  Now comes the fun part: What Will You Wear For Your Headshots? [caption id="attachment_4958" align="alignnone" width="683"] So--What will you wear for your Headshots?[/caption] Often the first questions I get from clients after booking their Headshot session revolve around what they should wear.  And honestly, the answer is different for

Corporate Headshots vs. Creative Headshots Most people today understand that they need a Headshot in today's increasingly online business environment.  The big question is what type do they need:  a Corporate Headshot or a Creative Headshot? As a headshot photographer, one of the most important conversations that I have with clients is what kind of image they actually need. While many people use the term “Headshot” broadly, the reality is that Headshots