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First Impressions are often lasting impressions—what type of impression is your Team making in your online presence? [caption id="attachment_4268" align="alignnone" width="1024"] This was a fun shoot with some Yogis in Saratoga. Everyone was well prepared and looked great![/caption] Preparing for Team Headshots Your Team Headshots can be used for your website, marketing materials, or social media profiles. It is so important to have well-executed team photos that don’t “just” leave a lasting impression.

5 Common Personal Branding Photo Mistakes and How to Avoid Them Personal Branding Photos with a Professional Photographer are a great way to elevate your brand and increase awareness in your target market.  However, in order to get the best results possible, you need to be aware of some common pitfalls and how to avoid them.  Below are 5 common mistakes and how to avoid them. Back to Basics—Define Your Brand Message

Many people think Personal Branding is a totally new concept. Spoiler Alert--it is not!  Public Relations may be a new term, but it is honestly as old as time.  The cultivation of Image is called Personal Branding now, but it has been a really popular and influencial PR tool for Ages. Personal Branding Creates Buzz [caption id="attachment_4319" align="alignnone" width="255"] Here we have Henry VIII projecting wealth, power and prosperity as the quintessential Renaissance

Branding Photos are very important in Business today.  With the increased need for a library of images for marketing, a Branding Session with a professional Photographer just makes sense.  But what are some of the key elements to consider when planning your Branding Photo Session with your Photographer? Of course, it is very important to first think about the message you want to convey and how you want your target audience

It is widely understood now that Headshots are a very important part of your professional image.  LinkedIn, your company website and even resumes all feature updated Headshots and Personal Brand Photos.  But did you know that there are some really interesting and creative ways to feature your Headshots beyond the “typical” business card/profile?  Try some of these unexpected, fun and creative ways to get more mileage out of your Headshots

  [caption id="attachment_4253" align="alignnone" width="683"] Color can subtly convey emotion and tone.[/caption] Your Headshot is your introduction to potential clients and/or employers. Whether it is on LinkedIn, a company website, your resume or in a professional journal, your Headshot is often a first impression. Let’s start off by making the right impression as well, shall we? Color Choices Convey Qualities Color impacts your Headshots in subtle ways.  Color Theory studies the way color effects